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MARKETING

Marketing and publicity:

1. UX, Design System and Innovation Consulting: We build innovation through user-focused consulting and workshops for the construction of user experience for digital products and services, digital marketing strategies, digital transformation programs, construction of Design Systems and business innovation processes.

 

2. User Interface Design – UI: Through strategic design, we generate interfaces with a fluid and intuitive interaction between the user and the device, using the most recent trends and methodologies such as design thinking, Lean UX and Design sprints.

We design interfaces for mobile applications, software, corporate websites, virtual stores, virtual reality applications and any digital product that seeks to create an effective experience for the user and for business objectives.

Our UX/UI interface and user experience designers work collaboratively to build design and interaction systems that also take into account consistency, scalability, ease of implementation, and strategies for positioning and marketing.

 

3.HTML/CSS and Web Development: We carry out HTML5/CSS3 layout, based on the best market practices and aligned with the recent requirements of the Google algorithm to optimize SEO positioning, accessibility and responsive display on desktop, mobile and tablet.

 

4. Consulting and strategic UX design: We design UX/UI focused on people and focused on objectives. We build experiences focused on the user, intuitive, innovative and focused on guiding people easily towards the objectives of each project. We design UX based on analysis and constant feedback with real people through methodologies such as Lean UX, design sprints and design thinking.

 

5. Usability studies and user research: You can only create effective digital products if you test them with real users. To find out the true impact of a new digital product, whether in the low prototype, user interface, layout or final development phase, we apply user testing guided by a multidisciplinary team and experts in obtaining findings to optimize the user experience. . We recruit real users, prototypes and measure user interaction in person or remotely through User testing techniques and heuristic evaluation.

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